Tag Archives: meeting

A Marketer’s Guide to Agile Development – Cool New Jobs in 2011

Really enjoyed the great Derek Huether’s post about zombie meetings on his blog The Critical Path. And it got me thinking…perhaps our meeting-crazed corporate culture could actually spur some new job growth?

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A Marketer’s Guide to Agile Development – Why the Numbers Still Don’t Match

So you got a business intelligence system. It’s gonna be great! No more frustrating meetings where you spend half an hour wrangling over whose sales number is right! One source of truth, pure and simple! Suckerrrrr. Like Oscar Wilde said, the truth is never pure and rarely simple.

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A Marketer’s Guide to Agile Development – Hello Cleveland! If You Can’t See Them, Is It Still Agile?

The scrum or stand-up meeting is a major part of Agile methodology.  Ideally, everyone works in the same area (called co-location), and talking in person is considered the most effective way to work.  In fact, face-to-face communication is considered so important to the effectiveness of the methodology, it has its own line in the Agile Manifesto: The most efficient and effective method of conveying information to and within a development team is face-to-face conversation.

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A Marketer’s Guide to Agile Development – We Don’t Need No Stinkin’ Meeting Minutes

I once read a blog post that said there shouldn’t be any meeting minutes in the world of Agile because:
1) the absence of minutes will force people to attend meetings
2) every moment a developer is forced to document is a lost opportunity to write code.
3) meeting minutes will undermine collaboration by – you guessed it – enabling people to miss meetings.

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