Data Analytics

Cell 1 [Side of the Road A] Attrition = -1
Cell 2 [Side of the Road B] Acquisition = +1
Net Gain = 0
Key Drivers; Insufficient Sample Size, More Data Needed

Creative

She didn’t. Chicken concept didn’t fly – focus group liked the puppy.

Digital

The Side Of The Road A landing page needs to be retooled to improve engagement.

Client Services

No puppy. The client chose the chicken concept. Actually they asked if it could be a rooster.

Client Services

Can the rooster be black? With red tail feathers?

Client Services

No roosters. We need to bring back the chicken. Their CMO was once bitten by a rooster.

Accounting

Tell the chicken to code the time spent road crossing to Account CHIXCROSS438.

Client Services

The client’s just signed on a new CMO. She liked the puppy.